浅析移动时代短视频的娱乐狂欢价值

The Study on the Inner Value of Shot Video Carnival Phenomenon

短视频的群体狂欢已然成了当代社会网络场域中一个非常重要的景观,主要表现在其内容上的娱乐表演化和视角的平民化,这不仅颠覆了原有视频文化中的精英生产,解构了精英生产下的审美评价标准,创造了一种世俗化的内在价值,同时也体现了一种功利性刺激的短视频生产逻辑。

The mass carnival of short video has become a very important landscape in the contemporary social network field. Mainly manifested in the entertainment of the content and the popularization of perspective,it subverts the elite production in the original video culture, deconstructs the elite aesthetic evaluation standardand creates a kind of intrinsic value of secularization. It also embodies the logic of utilitarian stimulation of short video production.