外贸企业如何应对网络贸易的挑战

How Foreign Trade Enterprises Face the Challenge of Network Trade

从分析网络贸易对传统贸易的挑战入手 ,着重提出了外贸企业应对网络贸易挑战的具体策略 :(1)要对网络贸易的发展趋势有正确估计 ,并对传统企业在今后的发展抱有信心 ;(2 )树立创新意识 ,转变经营理念与经营方式 ;(3)健康发展外贸企业网络贸易网站 ;(4 )外贸企业应努力探索风险投资领域 ,迅速利用现有资金和人才方面的优势 ,组建网络创始公司 。

This thesis starts with analyzing the challenge of network trade to the traditional trade.In the thesis,the author puts forward the concrete tactics that how foreign trade enterprise tackles with network company emphatically.First,we should evaluate the development trend of network trade correctly,with full of confidence in traditional enterprises.Second,we should establish innovative consciousness and change the management theory and style.Third,we should develop the network trade web site of foreign trade enterprises in a healthy way.Fourth,foreign trade enterprises should make great efforts to probe the investment field of risk,utilize existing fund and the talents advantage rapidly,set up the original company of the network and step into the ranks of network trade as soon as possible.