徐州特色文化资源开发与文化产业发展研究

Research on the Development of Xuzhou Characteristic Cultural Resources and Cultural Industries

徐州历史文化悠久,文化底蕴深厚,特色文化资源开发和文化产业发展整体势头较好,但仍存在一些问题。应加大宣传力度,打造徐州特色文化品牌,充分发挥徐州文化产业的创新创意作用,打造新的经济增长点,加大政府投资,鼓励民间资本进入,建立项目投资多元化格局,同时建设文化功能集聚区,提高文化产业规模化、集约化、专业化水平,发展好徐州文化产业。

Xuzhou has a long history and profound cultural deposits.The development of characteristic cultural resources and cultural industries has a good overall momentum,but there are still some problems.Publicity and marketing should be intensified,Xuzhou characteristic culture brand should be built,the role of Xuzhou cultural industry innovation ideas should be made full use of,to create a new economic growth point,increase government investment,encourage private capital to enter,establish a diversified structure on project investment,at the same time to construct cultural functions concentrated area,improve the level of cultural industry scale,intensification,specialization,to carry out the good development of Xuzhou cultural industries.