校园建筑元素在文创设计中的运用研究——以中国矿业大学为例

Research on the Application of Campus Architectural Elements in Cultural and Creative Design——Taking China University of Mining and Technology as an Example

以高校文创设计为主体,针对当前市场上高校文创设计中,运用校园建筑为设计元素的设计方法。结合具体设计案例,分析设计中应注意的问题。研究在文创设计中如何更好地利用校园建筑元素,归纳出设计原则,使其符合消费者的需求,有效提升附加价值。最后以中国矿业大学为例,提取校园建筑元素,设计完成主题文创产品。

Taking creative products design of colleges and universities as the main body,aiming at the current market of creative products of colleges and universities,the design method using campus building as the design element.Combined with specific design cases,the problems in the design are analyzed.This paper studies how to make better use of campus architectural elements in creative products design,and sums up the design principles,so as to make it meet the needs of consumers and effectively enhance the added value.Finally,taking China university of mining and technology as an example,this paper extracts architectural elements from the campus and designs a set of themed creative products.