生态文明建设背景下云南康养旅游产业发展探析

Analysis on the Development of Healthy Tourism Industry in Yunnan Under the Background of Ecological Civilization Construction

随着社会的进步,康养旅游作为一种全新的旅游形式,逐渐兴起并越来越受到社会的广泛关注与认同。在生态文明建设背景下,云南发展康养旅游产业具有非常重要的现实意义。在文献研究与实地调研的基础上,分析了康养旅游的概念,与生态文明发展要求的契合;探讨了产业发展存在的问题;结合云南实际及康养旅游产业的特点,分别从政府层面、社会层面和企业层面提出了云南康养旅游产业发展的路径,从而更好地实现资源与产业整合,促进康养旅游产业有序发展。

With the progress of society,as a new form of tourism,health tourism has gradually risen and has attracted more and more attention and recognized by the society.Under the background of ecological civilization construction,the development of healthy tourism industry in Yunnan has very important practical significance.On the basis of literature review and fieldwork,the concept of health tourism and its conformity with the requirements of the development of ecological civilization are analyzed;then probing into the problems in the development of health tourism industry;the development path of Yunnan healthy tourism industry is put forward from the government level,social level and enterprise level respectively,based on the actual situation of Yunnan and the characteristics of health tourism industry.Thus,it can better integrate resources and industries,and the orderly development of health tourism industry can be promoted.