摘要
为探讨用户认知在企业产品识别设计过程中的关键作用。文章阐述了产品识别设计的定义、发展及过程,通过分析用户认知过程中的特征分析理论及原型匹配理论。提出了企业产品识别设计原型的构建方法。该方法可为企业进行产品识别设计提供参考。
To discuss the key role of user cognition in the process of product identification design.the definition,development and process of product identification design have been classified.Based on feature analysis theory and prototype matching theory in the process of user cognition.the method of building the prototype of corporate product identification design has been proposed.this method could be a reference for corporate product identification design through the process.
作者
殷国栋
朱栩彤
YIN GUODONG;ZHU XUTONG
出处
《设计》
2019年第17期90-91,共2页
Design
关键词
用户认知
产品识别
特征分析理论
原型匹配理论
User cognition
Product identification
Feature analysis theory
Prototype matching theory