消费主义价值观对贫困大学生自我认同的影响研究——基于A高职院校的个案调查

The Influence of Consumerism Values on Self-Identity of Impoverished College Students:A Case Study in a Vocational and Technical College

依据调查所获得的资料,研究消费主义价值观对贫困大学生自我认同的影响。研究发现:在消费主义价值观的影响下,贫困大学生为摆脱现有贫困生的社会身份,试图通过消费来构建自我认同。在自我认同过程中,产生对身份的焦虑及抗争、对阶层归属的渴望和对未来预期的理想化的倾向。消费主义价值观使贫困大学生自我认同感不断得到增强,但也使自我认同产生危机,并且模糊了现实自我与虚拟自我的边界。贫困大学生越是企图通过消费来实现自我认同,就越会陷入消费主义的陷阱,消费从本质上不仅不能带来他们地位和身份的改变,而且还使他们自我认同造成混乱。因此,贫困大学生只有通过树立正确的价值观和消费观、增强对消费主义价值观的鉴别力、增长个人能力和完善人格品质,才能形成积极、有益的自我认同。

According to the data obtained from the survey,the paper studies the influence of consumerism values on the self-identity of impoverished college students.The study finds that under the influence of consumerism values,impoverished college students try to build self-identity through consumption in order to get rid of the present social status.In the process of self-identification,there is a tendency toward anxiety and resistance to identity,a desire for class membership,and an idealization for future expectations.Consumerism values have reinforced the self-identity of impoverished college students,but they have also created a crisis of selfidentity and blurred the boundaries between the real self and the virtual self.The more they attempt to achieve self-identity through consumption,the more they will fall into the trap of consumerism.In essence,consumption not only brings about changes in their status,but also causes confusion in self-identification.Therefore,impoverished students can form positive and beneficial self-identity only by establishing correct values and consumption views,enhancing the discrimination of consumerism values,increasing individual abilities and perfecting personality traits.