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泾阳茯茶文化产业发展对乡村振兴的启示 被引量:1

Enlightenment of Tea Culture and Industry Development of Jingyang Fu Tea to Vitalization for Rural Areas
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摘要 泾阳茯茶文化和产业近年来得到快速发展,对当前乡村振兴有着重要的启示。一是挖掘文化资源,找准产业方向;二是搭建文化平台,带动产业发展;三是制定发展规划,提升产业规模;四是发挥科技创新,促进产业升级;五是加大文化宣传,提升产业品位。为发展泾阳茯茶文化,通过整合茯茶品牌,加强文化宣传来扩大茯茶影响;通过加强产品研发和科技含量来提升茯茶质量。 In recent years,Fu tea culture and industry in Jingyang has developed rapidly,which has important enlightenment for the current rural revitalization. Firstly,cultural resources should be excavated and direction of industry should be found out;secondly,a cultural platform should be built to promote development of industry;thirdly,development plans should be formulated to enhance scale of industry;fourthly,play should be given to scientific and technological innovation to promote industrial upgrading;fifthly,cultural publicity should be increased to upgrade quality of industry. In order to develop Fu tea culture in Jingyang,brand of Fu tea cultural propaganda should be integrated and strengthen to expand influence of Fu tea,and quality of Fu tea should be improved by strengthening product research.
作者 赵新战 张曦堃 屈波 ZHAO Xinzhan;ZHANG Xikun;QU Bo(Yangling Vocational&Technical College,Yangling Shannxi 712100,China)
出处 《农业工程》 2019年第10期152-154,共3页 AGRICULTURAL ENGINEERING
基金 陕西省教育厅2018年度专项科学研究计划项目(人文社会科学类专项项目)(项目编号:18JK0884) 杨凌职业技术学院2018年人文社科(教改)研究基金项目(项目编号:GJ18109) 陕西省教育厅2017年度高等教育教学改革研究重点项目(项目编号:17GZ002)
关键词 茯茶 文化 产业 乡村振兴 Fu tea tea culture industry countryside revival
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