网络舆情“泛娱乐化”思潮的应对策略探析

Analysis on the Coping Strategies of the "Pan-Entertainment" Trend of Thought of Network Public Opinion

随着互联网技术的飞速发展,网络舆情"泛娱乐化"现象愈演愈烈。"泛娱乐化"已渗透到人们社会生活的各个领域。它宣扬享乐主义,以娱乐至上的原则解构一切,披着大众娱乐的外衣对抗主流话语体系,给大学生思想政治教育带来了不可忽视的消极影响。本文针对网络舆情"泛娱乐化"思潮的消极影响,探析应对策略,以期帮助大学生在网络舆情"泛娱乐化"的冲击下作出理性判断,健康成长成才。

With the rapid development of Internet technology, the phenomenon of "pan-entertainment" of network public opinion is becoming more and more intense. Pan-entertainment has penetrated into all areas of people’s social life. It advocates hedonism, deconstructs everything with the principle of entertainment supremacy, and confronts the mainstream discourse system in the cloak of mass entertainment, which has brought negative effects on college students’ ideological and political education that cannot be ignored. In view of the negative influence of the trend of thought of "pan-entertainment" of network public opinion, this paper explores the coping strategies in order to help college students make rational judgment under the impact of "pan-entertainment" of network public opinion and grow up healthily.