车联网时代下的整车开发模式研究

Research on Vehicle Development Model in the Age of Vehicle Networking

互联网技术深入影响着传统汽车制造业的产品开发模式和营销模式。基于互联网思想的车联网技术将推动传统汽车行业由制造型企业逐步转型为解决方案服务型企业。本文结合车联网技术对汽车制造行业的影响分析,提出构建以车联网车型、大数据分析、数字化设计与数字化制造、网联化个性化选车系统为主要特征的整车开发模式。

Internet technology deeply affects the development and marketing mode of traditional automobile manufacturing industry.Vehicle networking technology based on Internet thinking will promote the transformation of automobile industry from manufacturing enterprises to solution-service enterprises.This paper analysis the impact of vehicle networking technology on the automobile manufacturing industry,and a vehicle development model will be established,which is based on networking vehicle model,large data analysis,digital design,digital manufacturing,networked personalized Vehicle selection system.