摘要
社交网络为企业和用户提供了能够充分互动的平台。通过分析用户在线生成的内容,挖掘其中可应用于产品管理和创新信息,能够有效提高企业的竞争力。因此面对日益增长的用户生成内容,如何实现有效的信息挖掘并将其转化为产品知识,是企业需要迫切解决的问题。为此,文中以智能手机产品为背景,提出了基于用户生成内容的创新知识管理的集成方法,并为交互式创新知识管理设计了系统的解决方案。
Social networks provide a platform for businesses and users to interact fully.By analyzing the content generated by users online,mining the products that can be applied to product management and innovation can effectively improve the competitiveness of enterprises.Therefore,in the face of increasing user-generated content,how to achieve effective information mining and transform into product knowledge is an urgent problem for enterprises.To this end,an integrated approach is proposed in this paper to innovative knowledge management based on user-generated content in the context of smartphone products,and a systematic solution for interactive innovative knowledge management is designed.
作者
赵存秀
ZHAO Cun-xiu(Shanxi Institute of Business and Technology,Taiyuan 030006,China)
出处
《信息技术》
2019年第12期135-140,共6页
Information Technology
关键词
知识管理
产品创新
用户生成内容
knowledge management
product innovation
user generated content
