新时代大学生文化自信的培养

Cultivation of cultural confidence of college students in new era

随着互联网的迅速发展,以微博、微信为载体的微媒体新时代已经到来,为新时代大学生文化自信的生成提供了崭新的平台。培养大学生文化自信,是建设社会主义文化强国的迫切需要,是实现大学生全面发展的必然要求。以哈尔滨市三所高校为调查对象,采用调查问卷、数据分析的方法,从新媒体的使用情况、对中华文化的认知情况、对中西方文化及其冲突的态度等方面进行分析,得出结论:大学生文化自信普遍不足,亟待加强。由此,从积极推进微媒体平台建设、掌握微媒体传播话语权、加强微媒体媒介素养教育、打造数字化和信息化校园文化建设等方面提出建议,结合新时代的要求和学生特点,多途径有效增强大学生的文化自信。

With the rapid development of the Internet,the new era with Weibo and WeChat as carriers has arrived,providing a new platform for the generation of college students’cultural confidence.Cultivating college students’cultural confidence is an urgent need for building a strong socialist culture and an inevitable requirement for the all-round development of college students.Taking three colleges and universities in Harbin as the object of investigation,the paper analyzes the use of new media,the cognition of Chinese culture,and the attitude to the conflict between Chinese and Western culture by means of questionnaire and data analysis,and concludes that the cultural self-confidence of college students is generally insufficient and needs to be strengthened.Therefore,suggestions are put forward from such aspects as actively promoting the construction of micromedia platforms,mastering the right of micromedia communication,strengthening media literacy education,and building digital and information-based campus culture construction,so as to combine the requirements of the microage and the characteristics of students.Multiple ways are used to enhance the cultural confidence of college students.