旅游文化创意品设计分析及设计探索——以洛阳龙门石窟文创旅游纪念品设计为例

On The Design of Tourism Culture Creative Products: Taking Longmen Grottoes in Luoyang as an Example

近年来,洛阳旅游业发展迅速,但是当地各大旅游景点的文创纪念品却还是千篇一律,并没有突破性的设计发展。本项目从龙门石窟着手,通过对石窟内不同时期佛像形象的造型及寓意进行发掘,并对其装饰图案进行提取与设计转化,从而设计出符合现代人,特别是现代年轻人审美的龙门石窟文创系列纪念品,更好地宣传传统文化。

In recent years, Luoyang tourism has developed rapidly, but the local major tourist attractions of the creation of souvenirs are still the same, and there is no breakthrough design development. This project takes inspirations from the Longmen Grotto, through the cave in different periods of the Buddha image of the shape and meaning of excavation, and its decorative pattern extraction and design transformation, so as to design Longmen cultural creative products in line with the modern taste and to better promote traditional culture.