理科招生背景下工商管理类专业特色构建研究

Research on Characteristics of Business Administration Major Based on Sciences Entrance

文章结合国内外管理类专业教育经验,反思工商管理类专业的培养目标、课程结构,提出培养突出理科特色的高层次复合型应用人才的目标。基于理科生源的工商管理专业学生的知识基础,构建“数理分析能力”“信息化能力”和“管理素养”的宽口径通才培养课程群,剖析工商管理、人力资源管理和市场营销专业特点,构建凸显核心能力、适应社会需求的专才培养课程体系,形成通专兼备的人才培养特色。

The study combines with education experience in management major at home and abroad,reflects on the training objectives and course structure,and puts forward the training objectives of high-level compound application talents of the management major that highlights the characteristics of sciences.Based on the knowledge background of business administration major of science students,a wide direction"generalists"training courses group that emphasizes"mathematical analysis ability","information ability"and"management accomplishment"were built,major characteristics of business administration,human resource management and marketing were analyzed then,and reconstructed the specialty course system that highlights core competencies and meets the society demands,the characteristics of talent cultivation with both"generalists"and"specialists"were formed ultimately.