美国艺术博物馆衍生品特征及设计策略

Derivative Features and Design Strategies of the American Art Museums

美国艺术博物馆以其高数量、高品质享誉全球,其衍生品的销售额屡创新高,为博物馆的良性发展做出了巨大贡献。研究以衍生品现状作为切入点,通过实地考察和文献研究,借用几何学中点线面的概念,从点维度、线维度、面维度三个角度对美国艺术博物馆衍生品特征进行分析,并在此基础上进一步结合案例对衍生品的设计策略深入探讨,总结出视觉直译、意蕴诠释和技术融合三大策略。

The American Art Museum has always been known worldwide for its large quantity and high quality.The sales of museum derivatives have hit new highs,making agreat contribution to the benign development of the museums.This paper used the current status of derivatives as an entry point.Through field investigation and literature research,using the concept of dotted lines in geometry,this paper analyzed the characteristics of American art museum derivatives from three aspects:point dimension,line dimension and face dimension.On this basis,this paper further discussed the design strategy for derivatives in case studies,and summarized three strategies of visual text translation,meaning interpretation and technology integration.