论一项村落活动文化叙事的实质与当下效用

On the Essence and Present Utility of the Cultural Narration of a Village Activity

"高亭宴礼"是B村这一有着数百年历史的传统村落的一项代表性民俗活动,也是文化叙事发展的一个典型案例。现有两方在场叙事类型:新近产生的官方叙事、传承延续至今的民间叙事。通过讨论、判别可以认定此项村落活动的实质是一类真民俗。从活动文化叙事产生作用的前提"引发需求",到现阶段"实现需求",再到"创造市场",达成了叙事的延伸效用,同时为人们创造更好的生活提供了保障条件。期间,这一活动文化叙事已经在潜移默化中影响了B村人以及外界受众的生活方式。随着市场的创造,可以预见它将对创新更广阔范围内人们的生活方式起到更大的推动作用,而这实则是文化叙事的根本目标。

The"Gaoting Banquet Ceremony"is a typical folk-custom activity of the village B,which is a traditional village with hundreds of years of history,and also a typical case of cultural narrative development.There are two parallel narrations:the newly produced official narration and the folk narration.Through discussion,the essence of this village activity can be identified as a true folk custom.It has the complete narration processes,from"generating demand"-the premise upon which a cultural activity narration emerges,to the present stage of"fulfilling demand",and to"creating market",the extended effect of narrative has thus been achieved,and at the same time,it has provided guarantee conditions for people to live a better life.During this period,the cultural narration of this folk activity has subtly influenced the lifestyle of the people of village B and the outside audiences.With the creation of the market,it can be expected that it will play a greater role in helping to innovate lifestyle in a broader scope,which is actually the fundamental goal of cultural narrative.