论挖掘传统历史文化对绵阳市县域经济发展的推动——以盐亭县为例

How to Utilize the Local Cultural Legacy to Increase County Economy Growth: Taking Yanting County as an Example

为深入挖掘传统历史文化资源,助推绵阳县域经济发展,分析了盐亭县在打造嫘祖文化品牌战略、提升核心竞争力方面取得的成效和存在的困难,对盐亭县推进嫘祖文化资源开发建设所采取的措施进行了梳理,通过详实的数据对比分析了其对县域经济发展的影响,并针对性地提出政策建议,给绵阳市其他县域经济社会发展提供借鉴和参考。

This case study of Yanting County demonstrates how the rich cultural legacy can be utilized to increase local economy growth.In this paper,the author summarizes the measures Yanting County government has taken to boost the culture of Goddess Leizu and how it has positively impacted on the economy of Yanting County.The outcome is evaluated through analyzing economic data collected.Furthermore,the author identifies some issues in the process of reviving the Leizu culture and proposes the solutions.Hopefully this study can provide some insight on the role of culture in economic development to the peer counties in Mianyang City.