融媒语境下的电视民生新闻创新

TV News Concerning People’s Livelihood: Innovation in the Context of Media Convergence

融媒语境下电视民生新闻"风光不再",只有守正创新才能走出困境。秉承一贯的报道深度、借鉴新媒体灵活生动的表现形式、扩展新闻的服务功能等都为电视民生新闻创新提供了路径。创新需要直面问题的勇气,更需要自我革命的决心。融媒体时代,外界的竞争压力和自身的创新要求都在倒逼传统媒体实现自身跨越,革故鼎新打造"新广电"。

In the context of media convergence,TV news concerning people’s livelihood is no longer in the spotlight.The only way out of the current predicament.Adhering to the consistent depth of reporting,learning from the flexible and vivid forms of new media and expanding the service function of news have provided a path for innovation.Innovation needs the courage to face up to problems and the determination of self-revolution.In the era of media convergence,external competitive pressure and their own innovation requirements are forcing traditional media to make their own breakthrough and create a"new radio and television system"through reform and innovation.