广州市白云区跨境电子商务发展对策研究

Research on the Development Strategy of Cross-border E-Commerce in Baiyun District of Guangzhou City

跨境电子商务在白云区经过多年的发展,取得了明显的成绩,但同时也面临跨境电商标杆企业少、缺乏跨境电子商务专业服务、跨境电商人才匮乏等瓶颈。针对这些问题,白云区应强化"互联网+国际贸易"思维,结合白云区自身优势,加快培育一批平台型、功能型大型龙头企业,推动产业聚集,打造跨境电子商务生态体系,整合"出海"资源,优化白云区跨境电子商务发展全球布局。

After years of development,cross-border e-commerce has made remarkable achievements in Baiyun District,but it also faces the bottlenecks of fewer cross-border e-commerce bench-marking enterprises,lack of cross-border e-commerce professional services and lack of cross-border e-commerce talents. In view of these problems,Baiyun district should strengthen"Internet + international trade"thinking,combining the advantages of Baiyun District,accelerate the cultivation of a number of functional and platform-based large-scale leading enterprises,promote industrial agglomeration,build cross-border e-commerce ecological system,integrate "going to sea"resources,and optimize the global layout of cross-border e-commerce development in Baiyun District.