快递企业多式联运发展策略研究

Strategy Selection of Multimodal Transport Development in Express Enterprises

基于SWOT分析方法,分析顺丰速运发展多式联运的优势、劣势、机遇及威胁。在此基础上,分别针对公铁、空铁和陆空三种联运方式,提出快递企业多式联运实施的组合策略。最后,从健全统计监测体系、加强无缝衔接服务、提升科技创新能力、经济效益与社会效益并进等四个方面,归纳顺丰速运推广多式联运的保障措施。

The SWOT analysis method is used to analyze the strengths,weaknesses,opportunities and threats of developing multimodal transport in Shunfeng Express.On this basis,aiming at the three modes of Highway-Railway,air-rail and land-air intermodal transport,this paper puts forward the combination strategy of express enterprise multimodal transport.Finally,from the aspects of improving the statistical monitoring system,strengthening seamless convergence services,enhancing the ability of scientific and technological innovation,and emphasizing economic and social benefits,the paper summarizes the safeguard measures for promoting multimodal transport in Shunfeng Express.