区域协同视角下的皖南古村落旅游发展思考

Thoughts on the Tourism Development of Ancient Villages in South Anhui from the Perspective of Regional Synergy

基于乡村旅游发展和皖南国际文化旅游示范区建设的双重背景,从区域旅游协同发展的视角出发,针对皖南古村落旅游资源特点及旅游发展的现状与问题,对皖南古村落旅游发展进行了分析与思考,指出可围绕“徽文化”主题和竞合理念,进行区域内形象、产品、宣传层面的整合,开展区域外大范围的合作。

Based on the development of rural tourism and construction of South Anhui International Cultural Tourism Demonstration Area,this paper considers and analyzes the tourism development of ancient villages in south Anhui from the perspective of regional synergy.In view of the characteristics of the tourist resources and the current situation and problems,it proposes to integrate development of image,products and promotion within the region,and carry out large-scale cooperation outside the region around the theme of Hui-Culture and ideas of cooperation and competition.