特色商业步行街铺装材料应用研究――以成都宽窄巷子为例

APPLICATION RESEARCH ON PAVEMENT MATERIALS OF CHARACTERISTIC COMMERCIAL PEDESTRIAN STREET——TAKING CHENGDU KUANZHAI ALLEY AS AN EXAMPLE

特色商业步行街铺装设计在一定程度上对提升城市形象具有重要作用。本文基于实地考察和相关成果研究发现,特色商业步行街铺装材料主要通过材质、色彩、图案、构形四种应用策略去引导人群的视觉体验。并以成都宽窄巷子为例,分析了在特色商业步行街如何采用这四种铺装材料去实现步行街商业氛围的意境感、视觉感与空间感。

The pavement design of characteristic commercial pedestrian street plays an important role in promoting the city image to a certain extent.Based on the field investigation and related research results,this paper finds that the pavement materials of characteristic commercial pedestrian street mainly guide the visual awareness of the crowd through four application strategies of material,color,pattern and composition.Taking Kuanzhai alley in Chengdu as an example,this paper analyzes how to use these four pavement materials to realize the artistic conception,visual sense and spatial sense of the commercial atmosphere of the pedestrian street.