浙江省非遗手工艺助推乡村振兴中价值提升策略研究

Research on the Value Promotion Strategy of Intangible Cultural Heritage Handicrafts in Zhejiang Province for Boosting the Rural Revitalization

在全面推进乡村振兴的背景下,诸多资源要素向乡村集聚,非物质文化遗产作为与乡村有着密切联系的一种资源要素,如何发挥其在助力乡村振兴过的作用是值得探讨的问题。文章以浙江省非遗手工艺为例展开调研,总结了非遗助推乡村振兴存在的传承断层严重、保护机制不完善、民众粘合度低、市场萎缩或消失等主要问题,并提出了相应的"培-护-融-扩"对策。

Under the background of comprehensively promoting rural revitalization, many resource elements are gathered in rural areas. Intangible cultural heritage is one of the resource elements closely related to the countryside. How to play its role in boosting rural revitalization is worthy of discussion. Therefore, this paper takes the intangible cultural heritage handicrafts in Zhejiang Province as an example to analyze the status of intangible cultural heritage in boosting rural revitalization, summarizes the main problems such as serious inheritance faults, imperfect protection mechanism, low populace bonding and market shrinkage or disappearance, and proposes the corresponding countermeasures named"Cultivation-Protection-Integration-Expansion".