河南省入境旅游客源市场的时空演变研究

Study on the spatial and temporal evolution of Henan’s inbound tourist source markets

我国旅游业发展的目标是从旅游大国迈向旅游强国,作为衡量国家旅游业发展水平的关键指标,入境旅游责无旁贷.以河南省入境旅游为研究对象,以2000-2016年为研究时限,利用亲景度和竞争态两个指标对河南省的入境旅游客源市场状况进行分析,结果显示,河南省应重点保持韩国游客的旅游热情,着重刺激泰国、加拿大、法国、德国游客的旅游需求,增加日本、美国游客对河南旅游的认可度,而对英国、澳大利亚、俄罗斯、菲律宾、新加坡、马来西亚则应投入较多努力或保持现状,以差异化的措施有的放矢,优化资源配置,促进河南省入境旅游更好地发展.

The goal of tourism development in China is to march from a big tourism country towards a powerful tourism country.As a key indicator to measure the development level of national tourism,inbound tourism has unshirkable responsibility.Taking the inbound tourism of Henan province as the research object and taking 2000-2016 as the research time limit,this paper analyzed the market situation of inbound tourist sources in Henan province by using the two indicators of preference degree and competition state.The results showed that Henan province should focus on maintaining the tourist enthusiasm of Korean tourists,stimulating the tourist demand of Thai,Canadian,French and German tourists,and increasing the recognition of Japanese and American tourists.As to UK,Australia,Russia,Philippines,Singapore and Malaysia tourists,more efforts should be devoted or the status quo to be maintained,so as to optimize the allocation of resources and promote the better development of Henan’s inbound tourism.