论新时代中国的国家隐喻

On the National Metaphor of China in the New Era

隐喻是一种修辞方法、思维方式,也是一种话语形式,但是,有时它也会变成一种国家话语、国家隐喻,成为国家传播策略的一部分。新时代中国国家领导人、媒体以及民众所使用的隐喻,不仅是进行国家传播的重要手段,而且反映了国家领袖、媒体和国民的集体智慧,具有国家传播的属性。它既折射出了中国的国家意志,建构了中国的国家形象,也反映了中国价值、中国选择和中国道路,并成为中国国际交往、国际合作的重要手段,成为中国全球布局和全球治理的重要意象,引领了国际话语和全球话语的发展方向。因此,对国家隐喻的属性加以阐释,对新时代中国的国家隐喻及其特点和功能加以综括,具有开创性的理论意义和实践价值。

As ways of rhetoric, thinking and discourse, metaphor sometimes becomes a part of communication strategy of a country. The metaphor applied by China’s state leaders, the media and the public not only is the means of communication, but also reflects the collective wisdom of the above three. It reflects China’s national will, constructs the state image, shows China’s values, choices and the route to go on. Furthermore, it is the major means for China to conduct international cooperation and global arrangement, and guide the direction of global discourse. Therefore, the interpretation of the attributes of national metaphor and the summary of its features and functions bring about pioneering theoretical significance and practical values.