摘要
在跨界多领域合作以及现代科技飞速发展的黄金时期,各地方会展产业正处于转型发展的关键节点,“智慧+”会展模式正极大地助力传统行业转型,然而单纯的“智慧+”会展模式已无法满足现代社会领域融合所需,急需全新的设计理念重塑会展结构,以“全栈”思维能力的创新塑造,会展产业将以新姿态引领行业格局。通过“智慧+全栈”的融合思维创新模式,提高会展产业的综合竞争力,提高企业市场抗击打力,同时助推会展产业快速进入新市场,继而形成各地方特有的现代化会展经济体系与产业转型升级亮点。
In the golden age of cross-border multi-disciplinary cooperation and the rapid development of modern technology,the exhibition industry in different areas is at a critical point of transformation and development.The“smart+”exhibition model can greatly assists the transformation of traditional industries,but the pure“smart+”exhibition model has no longer met the integration needs in modern society,which urgently needs a new design concept to reshape the exhibition structure,and to shape it with the innovative ability of“full-stack”thinking,so that the exhibition industry will lead the industry with a new attitude.The“intelligent+full stack”integrated thinking and innovation model can comprehensively improve the competitiveness of the exhibition industry,improve the resilient of the corporate market,promote the rapid entry of the exhibition industry into new markets,and form the unique local modern exhibition economy system for industrial transformation and upgrading.
作者
徐博
Xu Bo(Hefei University,Hefei 230061,China)
出处
《黑河学院学报》
2019年第12期180-181,197,共3页
Journal of Heihe University
基金
合肥学院人文社科重点项目“环巢湖民俗文化在现代展示空间的艺术性表达研究”(17RW14ZDB)
安徽高校人文社科重点项目“新时代会展中‘智慧+’与‘全栈+’耦合机理研究”(SK2019A0688)
关键词
会展产业
智慧+
全栈设计
融合创新
exhibition industry
wisdom+
full-stack design
fusion innovation