体育助力上海城市文化品牌建设

Promoting Shanghai’s Cultural Brand Building with Sports

加快全球著名体育城市建设,对助推上海城市文化品牌建设具有非常重要的现实与战略意义。抓住上海全球著名体育城市建设的重要契机,充分发挥体育的正面影响,克服可能存在或产生的负面影响,有助于提升上海国际大都市的地位,有利于促进世界人民对上海文化品牌的了解。

Shanghai’s acceleration of the construction of a world-famous sports city has very important practical and strategic significance in boosting the construction of Shanghai’s cultural brand.Seizing the important opportunity of the construction of Shanghai’s world famous sports city,giving full play to the positive influence of sports and overcoming the negative influence that may exist or produce will help to promote the status of Shanghai as an international metropolis and the understanding of Shanghai’s cultural brands by the people of the world.