视觉传达设计专业“创新+应用”型教学体系的构建

Construction of "Innovation + Application" Teaching System for Visual Communication Design Specialty

随着经济与科技的不断发展,视觉传达设计专业的教学已无法满足社会对该专业创新型、应用型人才的需求,必然也就还存在很多的问题。要求视觉传达设计专业在教学中进行相应变革,人才培养要满足市场需求的现状,就必须创新打破传统的封闭格局,并以社会应用需求为导向,明确应用型人才培养的目标,根据视觉传达专业的特点,我们应当围绕“创新+应用”型人才培养目标,深化改革教学结构,凝练特色的教学目标,积极探索新形势下的视觉传达设计专业“创新+应用”型教学体系的构建。

With the continuous development of economy and technology,the teaching of visual communication design is unable to meet the needs of the society for innovative and applied talents.There are bound to be many problems.Require visual communication design profession in teaching,talent training must meet the needs of market demand,we must innovate to break the traditional closed pattern,and take social application needs as the guide,clarify the goal of applied talent training,according to the characteristics of visual communication profession.It should focus on the"innovation+application"talent training goal,the teaching structure needs to deepen the reform,the teaching goal needs to be concise,and actively explore the construction of the"innovation+application"teaching system of visual communication design under the new situation.