摘要
以目前市场营销专业创新创业人才培养模式存在的问题为出发点,结合国际CDIO工程教育理念,提出了基于对TPIR-CDIO的市场营销专业创新创业人才培养模式的思考。
From the point of view of the problems existing in the training mode of innovative and entrepreneurial talents of marketing specialty at present,combined with the concept of international CDIO engineering education,this paper puts forward the thinking of the training mode of innovative entrepreneurial talents of marketing specialty based on TPIR-CDIO.
作者
周鹏程
ZHOU Peng-cheng(Guangxi Vocational College of Technology and Business,Nanning,Guangxi 530007,China)
出处
《教育教学论坛》
2020年第4期185-186,共2页
Education And Teaching Forum
基金
课题编号：GXGZJG2017B106，课题名称：基于TPIR-CDIO的市场营销专业创新创业人才培养模式研究
