基于大数据的宁夏语言景观研究

Corpus-based Linguistic Landscape in Ningxia

语言景观作为一种城市形象传播的符号和载体,在公共空间的信息传递中扮演着重要角色。宁夏城市语言景观中,自上而下的语言景观折射出官方对待汉语和英语语言权势的态度,自下而上的语言景观则从私人领域的视角反映了语言景观的经济性与文化认同。私人标牌与官方标牌呈现出一致的语言认同,宁夏银川市七个区域的词汇网络图表明私人标牌更注重标牌语言的经济性。

Corpus-based linguistic landscape study aims at the display of language use in public space in Ningxia.This paper focuses on the top-down and bottom-up signs language landscape. Top-down signs language demonstrates the power and status of the languages used in the public space. Bottom-up signs language landscape shapes the economy and cultural identity. The corpus-based methods in linguistic landscape serve as a useful tool into the exploration in language in public and a reference for relevant study.