基于产业链视角的乡村旅游扶贫模式与实现路径研究——以广西资源县为例

On the Models and Implementation Paths of Poverty Alleviation through Rural tourism from the Perspective of Industrial Chain:A Case Study of Ziyuan County,Guangxi

广西资源县是自治区级贫困县,经济落后,贫困人口较多,同时该县拥有旅游扶贫的资源条件,乡村旅游扶贫是该县采纳的主要产业扶贫战略,合适的乡村旅游扶贫模式是资源县摆脱贫困的关键。国外旅游扶贫实践经验证明:基于产业链的乡村旅游扶贫模式能够更好实现区域资源的有效整合,使更多贫困人口参与到旅游开发中,从而提高旅游扶贫效率。分析发现资源县乡村旅游产业扶贫链面临产业链短窄、脱节、非本土化和同质化等问题;在明晰了乡村旅游扶贫产业链战略取向和运行机制,根据资源县产业发展的特点,提出了适合该县实际情况的全产业链乡村旅游扶贫开发模式,即农业旅游产业链模式和景区依托型产业链模式;通过乡村旅游扶贫产业链的纵向延伸、横向整合以及外部拓展三种路径优化资源县乡村旅游扶贫产业链,为资源县及类似贫困地区乡村旅游扶贫提供指导。

Ziyuan County,an provincial poverty-stricken county in Guangxi Zhuang Autonomous Region,has a undeveloped economy and a great number of poor persons.Thus,the county has the advantage of national policy through poverty alleviation through tourism which is the main strategy of poverty alleviation Zuyuan County has been adopted.The appropriate model of poverty alleviation through rural tourism is a key to get rid of poverty in Ziyuan County.The experiences of poverty alleviation overseas indicate that the rural tourism model based upon industrial chain might alleviate poverty more effectively because it is more helpful for the integration of regional resources and it can promotes more persons in poverty to participate into the development of tourism.Based upon the analysis of the plight of the industrial chain of rural tourism in Zuyuan County,such as the narrowness,dislocalization and homogenization and so on,appropriate models of poverty alleviation through the development of rural tourism in Zuyuan County is offered,including the model of the agricultural tourism industry chain and the model of the scenic-area-oriented industry chain.Then,three kinds of implementation paths,including vertical extension,horizontal integration and external expansion,for the optimization of the industrial chain of poverty alleviation through rural tourism in Ziyuan County are established,with a hope to offer referential function for the development of poverty alleviation through rural tourism in poverty-stricken area such as Ziyuan County.