基于EBL的高校“阅读推广+”评价实证研究——以辽宁师范大学图书馆为例

Empirical Research on the Evaluation of "Reading Promotion +" in University Based on EBL:Taking the Library of Liaoning Normal University as an example

以辽宁师范大学图书馆品牌活动的实证数据证明"阅读推广+"特色活动和读者阅读之间的相关性,检验干预活动的有效性。应用EBL方法,整合多个数据平台,结合案例评价实证应用:建立读者分类模型、多元化数据分析、循证决策的践行以及"评估-修正-再评估-再修正"的最优化决策,为高校图书馆在数据实证评价阅读推广活动效果提供证据与数据支撑。

The empirical data of the library activities of Liaoning Normal University library proves the correlation between the "reading promotion +" characteristic activities and the readers’ reading, and tests the effectiveness of the intervention activities.this paper applies EBL method, integrate multiple data platforms, and combine case evaluation empirical application:establish reader classification model, diversified data analysis, practice of evidence-based decision making, and optimization decision of "assessment-correction-re-evaluation-re-correction" University libraries provide evidence and data support for the effectiveness of data evaluation and reading promotion activities.