摘要
近年来,共享出行成为出行服务市场的生力军,铁路部门也启动了相关业务。以经营实践和市场实际为研究背景,通过梳理共享出行的概念、特点,简析铁路出行相关各方的痛点问题,提出共创美好旅行生活的定位,用假设演绎方式阐释了铁路部门共享出行服务平台的商业开发机会和建构思路,以供参考。
In recent years,sharing travel has become a new force in the travel service market,and the railway sector has also launched relevant businesses.Therefore,based on the research background of business practice and market practice,this paper analyzes the pain points of all parties related to railway travel by combing the concept and characteristics of shared travel,and puts forward the positioning of creating a better travel life together.This paper explains the business development opportunities and construction ideas of the railway sector's shared travel service platform in the way of hypothesis deduction for reference.
作者
徐昊
XU Hao(China Railway Beijing Bureau Group Co.,Ltd.,Department of Business Development,Senior Economist,Beijing 100055,China)
出处
《铁道经济研究》
2020年第1期45-47,共3页
Railway Economics Research
关键词
共享经济
出行服务
铁路
平台
sharing economy
travel service
railway
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