中国生态文明网络关注度区域差异及其影响因素

Spatial Characteristics and Influential Factors of Network Attention to Ecological Civilization in China

文章采用百度搜索指数分析生态文明网络关注度的空间分布特征,总结生态文明网络关注度地区差异的宏观影响因素。研究表明:(1)2013—2018年,全国生态文明网络关注度呈波动变化,大部分城市的生态文明网络关注度较低;(2)生态文明网络关注度总体格局为东强西弱,省会城市与经济发达城市的生态文明网络关注度较高;(3)生态文明网络关注度与生态文明网络宣传有较低的空间正相关,仅在北京、苏州、东莞等少数城市形成高宣传—高关注区域;(4)网民数量差异、省会城市职能、生态文明示范市县创建是影响生态文明网络关注度区域差异的三个宏观因素。

In this paper,Baidu search index is used to analyze the spatial distribution characteristics of ecological civilization network attention,and the macro influencing factors of regional differences of ecological civilization network attention are summarized.The results show:(1)2013-2018,the national ecological civilization network attention has fluctuated,and most cities have a low ecological civilization network attention.(2)The spacial pattern of the internet attention of ecological civilization is decreasing from the east to the west,and provincial capitals and economically developed cities have a high degree of attention.(3)There is also a low spatial positive autocorrelation between ecological civilization network attention and ecological civilization network publicity.Highly publicized-highly focused areas are only formed in a few cities such as Beijing,Suzhou,Dongguan,etc.(4)Internet attention of ecological civilization shows regional differences involve three macro factors,which are the regional differences of population and the internet users,the functions of provincial cities,the establishment of demonstration cities and counties of ecological civilization.