新时代研学旅行的运营模式与优化发展路径——以云南省为例

Operating Mode and Optimized Development Path of Travel-study in the New Era——Taking Yunnan Province as an Example

以云南省为例,分析研学旅行的运营现状与存在的问题,提出未来研学旅行发展的主要路径:建立研学基地审批标准和管理规范,扩大规模和数量;明确研学旅行的运营主体,规范研学旅行合同,增加研学旅行产品的投保率;规范研学旅行服务流程,培养专业导师队伍;建立研学旅行的多元评价体系等,为推动云南省研学旅行的健康持续发展提供参考。

According to the analysis,this paper proposed the main development path of travel-study in the future:Standardizing and nor malizing the examination and approval criteria of travel-study base,expanding the scale and quantity of the study base,clarifying the operation al subjects of travel-study,standardizing the contract for travel-study,increasing the insurance coverage rate of travel-study products,stan dardizing the travel-study service process and cultivating a team of professional study instructors,establishing a multi-evaluation system for travel-study,etc.,which was expected to make a contribution to the promotion of travel-study in Yunnan Province.