图情领域学术期刊论文微传播研究

Research on the WeChat-transmission of Academic Journal Papers in the Field of Library and Information Science

选取图书情报领域核心期刊中已经开通并稳定运营的微信公众号作为研究对象,重点分析其论文发布的模式及全文呈现方式。通过对其论文微传播现状的调研和对比研究,发现各家图情期刊公众号的微传播模式不一,全文呈现方式多样,全文呈现技术尚不成熟,且存在版权问题。对此,学术论文微传播需提升全文呈现技术水平,转变内容展现加工形式,探寻版权保护合理途径。

This article selects some WeChat public accounts opened and stably operated by the core journal agencies in the field of library and information science as research objects,analyzing the modes of papers’ publication and the ways of full-text presentation.Through the status survey and comparative research,we have discovered that the transmissive modes of the Wechat public accounts are of different levels,diversified ways,immature technology and problems of copyright of full-text presentation.Therefore,the WeChat-transmission of academic journal papers need improve technology of full-text presentation,change the processing forms of content presentation,and seek for rational ways of copyright protection.