摘要
针对服务设计,文章提出通过完善服务的内容、改善服务的流程、提高服务的效率以及做到与用户需求相契合,让设计整体更具有可行性与有效性,为整个服务的提供方、接受方以及社会创造一定的价值。将服务设计的设计思维运用于轨道交通领域中,以服务设计的视角在轨道交通的购票系统、导视系统以及乘坐过程的用户体验方面提出相对应的解决方案。根据用户的行为心理分析,对轨道交通的改善进行系统性的研究。
Objective Service design creates a certain service feasibility,effectiveness and effectiveness by improving the content of the service,improving the service process,improving the efficiency of the service.Create a certain value for the provider,recipient and society of the entire service.Method Applying the design thinking of service design to the field of rail transit,through the perspective of service design,the corresponding solutions are proposed in the rail transit ticketing system,the guiding system and the user experience of the riding process.Result According to the user’s behavioral psychology analysis,systematic research on the improvement of rail transit is carried out.
作者
姜鑫玉
岳金萍
Jiang Xinyu;Yue Jinping(Donghua University,Shanghai 201620,China)