摘要
伴随着经济全球化和信息全球化的发展,跨境电子商务逐渐兴起,并因飞速发展的态势,受到各国政府、企业及消费者瞩目。在跨境电子商务生态系统中,跨境电商与跨境物流一荣俱荣、一损俱损,互相影响。本文基于目前国内跨境电商物流体系现状进行分析,综合运用模糊综合评判法、文献分析法、层次分析法、实证分析法对跨境电商物流的现状及发展进行研究,构建跨境电商物流模型,并针对相关问题,提出可行的方法和策略。
With the development of economic globalization and information globalization, cross-border e-commerce has gradually risen and attracted the attention of governments, enterprises and consumers due to its rapid development. In the cross-border e-commerce ecosystem, cross-border e-commerce and cross-border logistics prosper and lose each other.Based on the analysis of the current domestic cross-border e-commerce logistics system, this paper comprehensively uses fuzzy comprehensive evaluation method, literature analysis method, analytic hierarchy process, empirical analysis method to study the current situation and development of cross-border e-commerce logistics, constructs a cross-border e-commerce logistics model, and puts forward feasible methods and strategies for related problems.
作者
宋磊
SONG Lei(School of Economics and Trade,Fujian Jiangxia University,FuZhou 350108)
出处
《科技促进发展》
CSCD
2019年第8期890-897,共8页
Science & Technology for Development
基金
2018年福建省中青年教师教育科研社科项目(JAS180570):产学研用协同创新视角下高校科技创新能力研究,负责人:宋磊
2017福建江夏学院青年科研人才培育基金项目(JXS2017004):基于产业融合视角的跨境电商物流协同模型构建与策略研究,负责人:宋磊
2017年校级课程群教学团队项目17JXTD07):《电子商务》系列课程教学团队,负责人:教学团队
关键词
跨境电商
物流模型
模糊综合评判
cross-border e-commerce
logistics model
fuzzy comprehensive evaluation