摘要
探析手工纸在现代包装设计中的应用方式及其在现代设计语境中的创新可能性。通过梳理手工纸作为包装材料的发展历程,分析其材料属性和工艺特征;结合设计包装案列,探讨手工纸作为现代包装材料的设计应用方式;通过分析手工纸在包装设计中的符号性特征,探讨手工纸与现代包装设计结合的设计创新可行性。在现代包装设计中,可通过对手工纸视觉元素的善用、造型的再用、意境的呈现等设计手法对手工纸进行应用,手工纸具备的情感符号、绿色符号、文化符号等特征也将为其在现代包装设计中的形式创新和语义延伸提供更多可能性。
To explore the application of handmade paper in modern packaging design and its innovative possibilities in the context of modern design.By combing the development courses of handmade paper as packaging material,the material attribute and the characteristics of its handcraft were analyzed;by case studying,the application of handmade paper in modern packaging design was explored;by analyzing the symbolic characteristics of handmade paper in packaging design,the innovative feasibility of combining handmade paper with modern packaging design was discussed.Handmade paper can be applied to modern packaging design through the use of color and texture,the reuse of styling,the presentation of artistic conception.The emotional symbols,green symbols,cultural symbols that handmade paper have will provide more possibilities for formal innovation and semantic extension in modern packaging design.
作者
魏鑫
赵静
WEI XIN;ZHAO JING
出处
《设计》
2020年第1期104-106,共3页
Design
基金
2017年中国矿业大学社会科学基金项目(中央高校专项科研业务费资金资助)“山东柳编手工艺造物研究”(项目编号:2017WB09)的阶段性成果
中国国家留学基金资助
关键词
手工纸
包装材料
包装设计
Handmade paper
Packaging materials
Packaging design