数字媒体技术在影视广告设计中的创新性发展研究

Research on Innovative Development of Digital Media Technology in Television Advertising Design

在数字化时代到来之后,社会上各行各业均有所新的发展,并且社会上涌现出一大批新兴的产业,为我国社会经济的发展注入了新的活力,在这种背景下,数字媒体技术得到了充分的发展。本文简要的探讨了数字媒体技术在影视广告设计中的创新性发展,希望对影视广告设计的发展有所帮助。

After the advent of the digital age, new developments have been made in all walks of life in the society, and a large number of emerging industries have emerged in the society, which has injected new vitality into China’s social and economic development. In this context, digital Media technology has been fully developed. This article briefly discusses the innovative development of digital media technology in the design of film and television advertising, hoping to help the development of film and television advertising design.