基于第十届全国残疾人运动会暨第七届特奥会会徽设计的创意研究

Creative Research Based on the Design of the Emblem of the Tenth National Paralympic Games and the Seventh Special Olympics

目的分析总结第十届全国残运会暨第七届特奥会会徽设计的创意表现,使设计师能更准确地表达残运会的理念和主题,让其会徽设计更具社会价值和精神内涵。方法研究残运会会徽设计需要遵循的特征与原则,并结合本人摘冠的全国第十届全国残疾人运动会暨第七届特奥会会徽设计心得,对其设计的构思出发点、创意方式、图形表现、色彩运用进行解析,归纳残运会会徽设计的独特性与创新性。结论随着残疾人体育事业的蓬勃发展,残运会会徽设计也成为我国设计师的重要课题。追寻残运会会徽设计的艺术规律,宣扬自强自立的体育竞技精神与文化理念,充分体现人文关怀精神与世界和平的永恒主题。

The work aims to analyze and summarize the creative expression of the emblem design of the Tenth National Paralympic Games and the Seventh Special Olympics,so that designers can express the idea and theme of the Paralympic Games more accurately,and make the emblem design have more social value and spiritual connotation.Based on the study of the characteristics and principles of the Paralympic Games’ emblem design to be followed,and combined with my experience in winning the design of the emblem of the Tenth National Paralympic Games and the Seventh Special Olympics,its design ideas,creative way,graphics and color application were analyzed to summarize the uniqueness and innovativeness of the Paralympic Games’ emblem design.With the vigorous development of the sports for the disabled,the design of the emblem of the Paralympic Games has become an important subject for designers in China,in pursuit of the artistic law of the design of the emblem of the Paralympic Games,advocating the spirit of self-reliance in sports competition and cultural concepts,and fully reflecting our humanistic care spirit and the eternal theme of world peace.