文化转向与数字人文视域中的美学研究范式重构

Aesthetic Research in the Era of Cultural Creativity Cultural Turn and Reconstruction of Aesthetic Research Paradigm

21世纪是文化创意、文化价值受到空前重视的世纪。在此语境下,美学复兴生成了迥异于此前的诸多新质。"创意美学"的命名表征着文化创意时代美学研究范式合乎时代机缘的重构,泛指当下语境中一种新的审美方式、审美关系和审美话语的生成,它既和新时代文化创意之重要性相关联,又与新时代应用数字化技术的大众审美实践相切近,从而呈现流动性、变化性,数字化、可计算性、共享性(审美体验共同体)、开放性、品味制造性、审美的生产性与消费的创造性等特点。作为新的美学研究范式,它诉诸对流行的"品味制造"的审慎批判与对审美资本主义霸权逻辑的遏制,追求以中国美学理论阐释中国审美实践。

The naming of"creative aesthetics"represents the reconstruction of the aesthetic research par­adigm in the era of cultural creativity in line with the era.Generally speaking,it refers to the generation of a new aesthetic way,aesthetic relationship and aesthetic discourse in the current context.It is not only related to the essence of cultural creativity in the new era,but also closely related to the mass aesthetic practice of digital technology in the new era.So creative aesthetics has the characteristics of liquidity,variability,digiti­zation,computability,sharing(aesthetic experience community),openness,taste of production,aesthetic pro­duction and consumption creativity and so on.As a new paradigm of aesthetic research,it appeals to the pru­dent criticism of popular"taste manufacturing"and the containment of the hegemonic logic of aesthetic capi­talism,and seek to interpret Chinese aesthetic practice with Chinese aesthetic theory.