遗产价值判识对社区态度及参与的影响机理分析——基于杨柳青古镇513位居民的问卷调查

Impacts of Heritage Value Identification on Community Attitude and Engagement——Based on Questionnaire Survey Among 513 Residents in Yangliuqing Town

基于问卷调查和结构方程模型,考察社区成员对本土遗产的价值判识水平是否影响遗产保护的社区态度及参与,以及在何种程度、以何种方式发挥影响。结果表明,遗产价值判识通过地方依恋、文化态度和遗产获益感知等中介因素可以对本土社区的遗产保护意识和遗产参与行为产生间接正向影响。据此认为,通过教育、宣传等形式推进遗产价值普及不仅有助于提升本土社区对遗产保护的态度支持和行为参与,还可以产生多方面积极社会效应,包括强化人地情感纽带、回归传统文化自觉与自信,以及提高遗产资源的社会认可度。

This study investigates whether community members'value identification level of local heritage has an impact on their attitude towards and engagement in heritage conservation,and to what extent and in what way it affects.The methods of the questionnaire survey and structural equation modeling are employed.Results show that heritage value identification can positively and indirectly exert an influence on the local community's awareness of heritage conservation and heritage-related behaviors,through the mediating factors of place attachment,cultural attitude and benefit perception towards local heritage.In conclusion,enhancing the popularization of heritage value through education,propaganda,and other forms can promote public's attitudinal support and behavioral engagement during the heritage conservation process.Beyond that,additional social benefits could be produced,including reinforcing people-place emotional bonds,resurging consciousness of and confidence in traditional culture,and enhancing social acceptance of heritage resources.