新媒体环境下应用型本科院校思想政治教育存在的问题及对策研究

Problems in Ideological and Political Education in Application-oriented Universities in the New Era in New Media Context and Possible Solutions

随着新媒体时代的到来,为应用型本科院校思想政治教育模式奠定结实基础,应用型本科院校的思想政治教育面临着前所未有的机遇和挑战。通过对应用型本科院校学生特点的分析以及当下应用型本科院校对于新媒体课程的开展情况调查来分析在新媒体环境下,应用型本科院校所面临的挑战及应对措施。

As the new media era lays a foundation for the ideological and political education in applicationoriented universities while it also brings about unprecedented challenges and opportunities,a study is made in the paper below of the problems of these universities in the field as well as relevant solutions on the basis of an analysis of the characteristics of their students and the new media courses being offered at these schools.