从符号学视角解析“黔”图形的语义结构——以绝对贵州“百黔百态”创意字体邀请展为例

An Analysis of the Semantic Structure of "Qian" from the Perspective of Semiotics——Taking the Invitational Exhibition of Creative Fonts "Qian" in Guizhou as an Example

汉字设计对于具有悠久历史的人类而言是一种巨大的符号化形式,给人类提供了丰富的视觉资源。绝对贵州“百黔百态”创意字体邀请展,表达对贵州的不同见解和认识。一个汉字“黔”或深或浅的承担着一种文化责任,一字一世界,一色一菩提。在符号学原理下,以汉字“黔”为例,分析其图形符号的语义结构,并进而加深对贵州的认同。

Chinese character design is a huge symbolic form for human beings with a long history,which provides rich visual resources for human beings.The invitational exhibition of creative fonts"Qian"is to show the different views and understanding of Guizhou.The Chinese character"Qian"bears a cultural responsibility deeply or shallowly.One character,one world,one color,one Bodhi.Based on the semiotics theory,taking the Chinese character"Qian"as an example,the semantic structure of the graphic symbols is analyzed to deepen the recognition of Guizhou.