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“互联网+”迈向“物联网”时代的商贸城变化研究

Research on The Change of Trade Market in The Age of “Internet of Things” from The Age of “Internet+”
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摘要 互联网时代,"体验"和"效率"成为商贸城产品打造的两个核心要素。物联网时代,这两个要素的需求更为极端化。文章主要通过对商场的调研反映物联网时代商贸城的变化,并以"乐高模型"的形式再现传统商场到物联网时代商场的功能业态和布局变化。 During the Internet era,"experience"and"efficiency"have become the two core elements of the creation of trade market products.In the era of the Internet of Things, the demand for these two elements is even more extreme.This paper mainly reflects the changes of the business market in the Internet of Things era through the investigation of shopping malls.Finally, in the form of "Lego model",the functional format and layout changes of the mall from the traditional shopping mall to the Internet of Things era are reproduced.
作者 王冬雪 杜小辉 李盈 Wang Dongxue;Du Xiaohui;Li Ying(China United Engineering Corporation Limited,Hangzhou,Zhejiang 310051)
出处 《工程技术研究》 2020年第2期241-242,共2页 Engineering and Technological Research
关键词 物联网 商贸城 商场 体验式购物 internet of Things the trade market shopping mall experiential shopping
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