基于有声阅读的图书馆阅读推广新路径研究

Research on New Path of Library Reading Promotion Based on Audio Reading

数字技术、互联网技术、移动通信技术的迅速发展为有声读物的蓬勃发展注入了强劲的动力,国民阅读已开始迈入有声阅读时代,给以提供视觉阅读服务为主要内容的图书馆带来了挑战和机遇。分析有声阅读的衍变历程、网络环境下有声阅读的特点,明晰有声阅读在图书馆阅读推广中的作用及定位,探寻图书馆利用有声阅读创新阅读推广的路径。

The rapid development of digital technology,Internet technology and mobile communication technology has injected strong impetus into the vigorous development of audiobooks. National reading has begun to enter the era of audiobooks,which has brought challenges and opportunities to libraries that provide visual reading services as the main content. This paper analyses the evolution of audio reading and the characteristics of audio reading under the network environment,clarifies the effect and orientation of audio reading in library reading promotion,and explores the path of innovative reading promotion by using audio reading in libraries.