运城市圣天湖运动休闲特色小镇项目开发研究

Research on the Project Development of Shengtianhu Lake Sports and Leisure Town in Yuncheng

文章采用文献资料法、实地考察法、专家访谈法对运城市圣天湖运动休闲特色小镇的项目开发问题进行了研究。通过对运城圣天湖运动休闲特色小镇的内外环境分析,结合运城市圣天湖的地理位置、交通环境、文化特色、政治经济基础、特色体育活动以及独特的地域特色活动等条件,认为可以从精品特色运动休闲项目和大众化运动休闲项目两方面进行项目开发,既体现精品赛事又考虑大众休闲,通过项目开发打造运城市圣天湖运动休闲特色小镇的特色内涵,从而吸引各类游客,为小镇建设提供理论和实践指导。

This article uses literature material method,on-the-spot investigation method and expert interview method to study the Yuncheng Shengtianhu Lake Sports leisure characteristic small town project development question. According to the geographical location,traffic environment,cultural characteristics,political and economic base,characteristic sports activities and unique regional characteristics of the area,this paper makes a research on the sports and leisure project of the Lake. After the research of its project development,we can put forward reasonable suggestions to promote the construction and development of the town.