以日本为例从城市零售业生态覆盖思考我国跨境电商B2C出口

Taking Japan as An Example To Consider The B2c Export of China’s Cross-Border E-Commerce From The Perspective of Urban Retail Ecological Coverage

近年来,我国跨境电商发展相当迅速,B2C跨境出口研究变得越来越重要。以日本为例,从城市零售业的生态覆盖出发,对我国的跨境电商B2C出口进行了分析,希望为我国跨境电商的发展提供更多有益的借鉴。

in recent years, the development of cross-border e-commerce in China is quite rapid, and B2C crossborder export research becomes more and more important. In this paper, taking Japan as an example, starting from the ecological coverage of urban retail, the B2C export of cross-border e-commerce in China is analyzed, hoping to provide more useful reference for the development of cross-border e-commerce in China.