移动互联网时代充值支付在新渠道快速上线的体系分析

Analysis on the system of recharge payment in new channels in the era of mobile Internet

随着网络的快速发展和手机功能的不断强大,互联网发生了用户习惯的大改变。为了更好地适应顾客消费习惯的改变,以服务赢得用户、跟随用户的步伐拓展渠道成为中国移动当前业务发展的新方向,秉持为客户提供最便利的服务的宗旨,开展建设互联网充值新渠道。文章以中国移动为例,介绍了其互联网时代充值支付在新渠道快速上线的体系,并结合当前形势进行简单的分析。

With the rapid development of the Internet and the continuous powerful functions of mobile phones,the Internet has changed a lot of users’ habits.In order to better adapt to the change of customers’ consumption habits,it has become a new direction of China Mobile’s current business development to win users with services and expand channels in line with the pace of users,uphold the purpose of providing customers with the most convenient services,and carry out the construction of new Internet recharge channels.Taking China mobile as an example,this paper introduces the rapid online system of recharge payment in new channels in the Internet era,and makes a simple analysis based on the current situation.